Although most people are aware of Black Friday, Small Business Saturday and Cyber Monday, there is another day during the holiday season that might be even more important than those shopping days. Giving Tuesday is designed to encourage people to give to organizations that depend on donations as a way to celebrate the holiday season.
In 2024, over $3 billion was donated to charities across the country with over 36 million participants. This represented a 16 percent increase from 2023 and 65 percent of those who gave in 2023 gave in 2024.
The mission of Giving Tuesday is to build a world built upon shared humanity and generosity. Although the organization works year round to inspire generosity, holding a specific day for giving during the holiday season is a way to allow people to take a break from the hustle and bustle of holiday preparation and give to organizations with a goal to help others.
On Tuesday, people are encouraged to donate to their favorite charity, whether it is a group that provides gifts for children who may not have anything to open on Christmas, a pet shelter, an organization that promotes the growth of small business or historical landmarks, all of which depend on the generosity of others.
To learn more about Giving Tuesday, visit them online to see how a non-profit you work with could benefit from the celebration or to find organizations where a donation could make a significant difference.
